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Chuchu Liang

Chuchu Liang

Assistant Professor, The Paul Merage School of Business
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Biography

Chuchu Liang, Ph.D., is an Assistant Professor in The Paul Merage School of Business at the University of California, Irvine. Liang's research examines the intersection of corporate disclosure, workforce dynamics, and firm performance, with particular focus on how firms manage information in competitive environments and how employee characteristics relate to organizational outcomes. Liang received a Ph.D. in Accounting from Cornell University's Samuel Curtis Johnson Graduate School of Management in 2018.

Liang has published in journals including the Review of Accounting Studies, Journal of Accounting and Economics, Journal of Accounting and Public Policy, Journal of Financial Reporting, Journal of Accounting, Auditing and Finance, and Journal of Business Finance and Accounting. Liang's work on advertising rivalry and discretionary disclosure received the Best Paper Award at the 2019 MIT Asia Conference in Accounting. Research on workforce gender diversity and employee positioning has been featured by the Centers for Research in Security Prices and presented at the SEC's Office of the Chief Accountant Accounting and Auditing Monthly Academic Update.

Liang teaches courses in data analytics for accounting, financial statement analysis, and principles of accounting at both the undergraduate and graduate levels. Liang has served as an ad-hoc reviewer for journals including The Accounting Review, Contemporary Accounting Research, and Management Science, and has been recognized as Best Reviewer for the Journal of International Accounting Research in 2023.

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Education

  • Ph.D. in Accounting, Cornell University, Samuel Curtis Johnson Graduate School of Management, 2018
  • M.S. in Accounting, Cornell University, Samuel Curtis Johnson Graduate School of Management, 2017
  • M.PAcc. in Accounting, Tsinghua University, School of Economics and Management, 2013
  • B.S. in Information Systems and Management, Tsinghua University, School of Economics and Management, 2011
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Distinctions

  • Bartholomew Family Ph.D. Scholarship, Cornell University, 2018
  • Doctoral Fellowship, Cornell University, 2013-2018
  • Best Reviewer for Journal of International Accounting Research, 2023
  • MIT-Asia Conference in Accounting Best Paper Award, 2019
  • Excellence in Teaching Award for MPAc, 2024
  • Junior Faculty Research Award, Paul Merage School of Business, 2025
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Areas of Expertise

  • Corporate disclosures
  • Intangibles
  • Interfirm relationships

Recent Publications

  • Ben Lourie, Alex Nekrasov, Il Sun Yoo, “Voluntary Disclosure of Workforce Gender Diversity”, Journal of Financial Reporting, pp. 101-125, 2025.
  • Ben Lourie, Alex Nekrasov, Shijun (Tonni) Xia, “Too Much of a Good Thing? Administrative Support Staff and Firm Performance”, Journal of Accounting, Auditing and Finance, 2025.
  • Ben Lourie, Alex Nekrasov, Terry Shevlin, “The Gender Position Gap and Firm Performance”, Journal of Business Finance and Accounting, 2025.
  • “Advertising Rivalry and Discretionary Disclosure”, Journal of Accounting and Economics, vol. 77, pp. 101611, 2024.
  • Ben Lourie, Alex Nekrasov, “Does the Risk-Aversion of Accountants Matter? Female Rank-and-File Accounting Employees and Internal Control Quality”, Journal of Accounting and Public Policy, vol. 45, pp. 107194, 2024.
  • Kai Wai Hui, P. Eric Yeung, “The Effect of Major Customer Concentration on Firm Profitability: Competitive or Collaborative?”, Review of Accounting Studies, vol. 24, pp. 189-229, 2019.
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Contact Information

Website: https://www.chuchuliang.com

Email: chuchu.liang@uci.edu

Address: 317 School of Business 2

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This profile was created with the help of AI.

Last updated on 10/29/2026.